A recent study by iseecars.com delves into the intriguing relationship between car color and resale value, producing an unexpected finding. The research indicates that traditional colors such as black, white, and silver tend to experience a higher depreciation rate compared to more unconventional hues.
The study reveals that, on average, cars across the board lose from 23 percent to 37 percent of their original value after just three years of ownership. However, those sporting vibrant and less conventional colors, such as orange, yellow, and green, tend to fare better in terms of retaining value.
This revelation adds a colorful twist to the age-old debate about car color preferences. While the popularity of traditional shades remains, the study suggests that opting for a less common color might not only make your vehicle stand out, but also cushion the financial blow when it's time to trade it in.
Rick Good spent ten years in the newspaper business, including with The News & Observer (Raleigh, NC) and The Greenville News (Greenville, SC). He co-wrote, with Melinda Coleman, Rutledge to Riley: Governors of South Carolina, 1776–Present (Published by The Greenville News), and is the author of Mind Games Trivia #1 (Amazon). He has recently spent 15 years creating original trivia content through Sounds Good Mobile Entertainment and continues that with his new company, SGME Software. He edits The Smart Reader’s money, real estate, and business coverage.