Amazon is getting into the pharmacy business with a new $5 monthly subscription service for Prime members in the U.S., according to Fierce Healthcare. The service, called RxPass, offers a range of generic drugs available at discounted cash prices, similar to Mark Cuban Cost Plus Drug Company. Available in 42 states, the initial drug offering includes 50 generic medications to treat about 80 common conditions.
Experts point out that RxPass may not have the firepower to disrupt the industry, since consumers with Medicare or Medicaid coverage are not eligible to sign up.