Inc.com columnist Travis Bradberry says you probably know someone who must have been born to be charming, but it's never too late to learn how to win over your contacts and audiences. His recommendations:
* Talking about the weather won't make you memorable. Speaking about something more tangible is how you create a relationship.
* Charming people don't try to be the life of the party. They gauge the room by listening to what others have to say.
* Always see the silver lining. View problems as obstacles not the end of the world.
* Smile. Bradberry asks if smiling has ever made you worse.
