Savvy tips for your trade show exhibit budget
Here’s how to keep your budget in control and maybe even save money on your trade show space. Space cost: According to trade show experts at Nimlok.com,…
Category: Business
The power of business storytelling
Storytelling in business is just like doing so in a motion picture, television series, a Broadway theater, books, newspapers, magazines and on the…
Planning your company’s trade show
One of the most important things you can do before a trade show is to plan well ahead of time. And it’s never too early–say, a year in advance–to start….
Corporate Legends: A Silicone Valley Hero, but Just a Guy at Heart
Corporate Legends: A Silicon Valley Hero, but Just a Guy at Heart Bill Campbell helped create some of Silicon Valley’s most successful companies…
Take care on social media
Facebook founder Mark Zuckerberg once said: Nothing influences people more than a recommendation from a trusted friend. That’s helpful for dispensing good…
Show booth needs access, not just size
Bigger isn’t necessarily better when it comes to a trade show booth, marketing companies say. Instead, traffic flow and location can better influence…
Office politics: Don’t join in, deal with it
Office politics: Don’t join it, deal with it Office politics exist in every business, large or small, but the key to dealing with the many personalities…
High tech companies: Lots of jobs and skills in demand
Career Scene High tech companies: Lots of jobs and skills in demand They are the elite positions of the 21st century: Tech jobs, where the magic happens…
How to lure visitors to your trade show booth
In the trade show business, it’s all about bang – but with minimal traffic to your booth, all you’ll hear will be the whispers. Here, for future planning,…
Trade show magic: A treat that draws a crowd
Here’s a trade show treat that draws a crowd. And it’s a simple trick: Hire a magician. Armed with the requisite savvy and strategy, magicians can weave a…