Entrepreneur profile: Richard Branson
Born to beat the odds Born in London in 1950, Richard Branson dropped out of high school at 15. A dyslexic, he wanted no formal education. No business…
Category: Business
Liven up your trade show booth
In a trade show, salient branding is crucial to devising a booth that will draw traffic and be remembered in the future. Branding advances your company’s…
Book Review: The dark shadows of “The Four”
According to serial entrepreneur and NYU business professor Scott Galloway, they’re The Four Horsemen of technology and digital media. In his best-selling…
Scope creep: It can destroy a project from within
What is scope creep? It’s the threat of a project exceeding the control of its manager. Any major project must be clearly defined, documented, and…
Book Review: The Value of Grit
In her book, “Grit: The Power of Passion and Perseverance,” Angela Duckworth writes that talent and IQ matter, but without genuine effort, they’re merely…
Savvy tips for your trade show exhibit budget
Here’s how to keep your budget in control and maybe even save money on your trade show space. Space cost: According to trade show experts at Nimlok.com,…
The power of business storytelling
Storytelling in business is just like doing so in a motion picture, television series, a Broadway theater, books, newspapers, magazines and on the…
Planning your company’s trade show
One of the most important things you can do before a trade show is to plan well ahead of time. And it’s never too early–say, a year in advance–to start….
Corporate Legends: A Silicone Valley Hero, but Just a Guy at Heart
Corporate Legends: A Silicon Valley Hero, but Just a Guy at Heart Bill Campbell helped create some of Silicon Valley’s most successful companies…
Take care on social media
Facebook founder Mark Zuckerberg once said: Nothing influences people more than a recommendation from a trusted friend. That’s helpful for dispensing good…