Behemoths of the sea: Container ships reach staggering sizes
Gaze upon an ocean and you’ll see breaking waves and soaring seabirds. You might also catch sight of cargo container ships plying the seas. Container…
Category: Business
The quirky history of mascots and their impact on marketing
Many companies use mascots to engage with their audience and promote their brands. Turns out that lovable, quirky mascots are an effective marketing tool….
Here’s why emotional marketing plays such a vital role during the holidays
The holiday season is fast approaching. Hot cocoa, warm fireplaces, kids smiling, time spent with loved ones — the holidays drum up a lot of warm and…
Book Review: Noise: A Flaw in Human Judgment
Ever wonder why people make bad decisions? If so, Noise: a Flaw in Human Judgment by Daniel Kahneman, Oliver Sibony and Cass R. Sunstein should make your…
Could expiring unemployment benefits bolster the job market?
Businesses begged for employees during the summer of 2021, but for some, there was more money to be made by staying home. Peter Ganong, an economist at…
Companies bet on green packaging
Amid increasing environmental concerns, some companies are rethinking how they approach packaging, aiming to minimize their environmental footprint while…
Book review: Create new markets in a blue ocean
Blue Ocean Strategy has emerged as one of the more popular business strategies in recent memory. Why? The strategy aims to not just improve your…
Studies search for causes, solutions to truck driver shortage
There aren’t enough big rig drivers now and there haven’t been enough drivers for a long time. In 2019, the trucking industry was short 61,000 drivers,…
Robotics fills bill; workers are hard to find
Find it, pick it, pack it, ship it. That is the routine for warehouse work, and robots are coming to the rescue in an industry that just can’t hire enough…
Pantsuits and purple hair — how has the concept of professionalism changed?
Not so long ago, the dress code for offices and other professional spaces was fairly standardized: suits and ties or dress slacks and button-down shirts…