How Disney built Marvel into a multibillion-dollar culture
Summer is here and blockbusters are back on the silver screen. Many of the biggest movies so far have been Marvel flicks. You can bet that they’ll…
Author: The Smart Reader Staff
Briefs and quick reads selected and edited by The Smart Reader's editorial team.
Brick-by-brick: How LEGO solved financial struggles
Luke Skywalker ignites his lightsaber, a faint blue against a dark, alien Cloud City. But look closer and it’s not silver screen Luke but instead, a LEGO…
Fleet managers turn to electric cars
Hertz recently inked a deal to buy 65,000 electric vehicles from startup Polestar over five years. The city of Houston, meanwhile, purchased a hundred…
Can Musk defeat spam bots at Twitter?
In April, billionaire entrepreneur Elon Musk bought Twitter after weeks of speculation, rumors, and something of a financial chess match with Twitter’s…
Could so many streaming services fuel piracy?
Back in 2007, Netflix started offering what was then a novel service: Videos streamed directly to your PC or television. Up until then, if you wanted to…
NFIB survey finds that inflation is the biggest concern for small businesses
Ask small business owners what’s on their minds there’s a good chance you’ll hear about inflation. In fact, 26 percent of business owners surveyed in the…
Here’s why small businesses need strong password policies
Human error is responsible for 88 percent of data breaches. This means someone’s unintentional actions or failure to take action caused the breach. In…
Watch out for fraud on payment apps
Cash is so 20th century. These days, many folks prefer digital payment options, like PayPal, Zelle and Venmo. Indeed, only 20 percent of payments are now…
Book Review: This Is How They Tell Me the World Ends
Book Review: This Is How They Tell Me the World Ends By Nicole Perloth Tune in to the History Channel and you may find a show covering the collapse of…
Cybersecurity threats cost billions per year
Amid a tense global geopolitical environment, experts warn that the United States could face severe cyber attacks. Computers and the internet offer…